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Re-branding The Mac

Posted in: Hardware

Trent Lapinski over at applexnet: "Much like Apple did with the iconic iPod brand, we are now getting an early glimpse at Apple's new "Mac" re-branding efforts. As most have seen by now, Apple is finally advertising the Mac again. Meanwhile, Apple has changed the name of the beloved PowerBook to the MacBook Pro." Read Trent's opinion piece on Mac re-branding.