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It's no game at Apple

Posted in: Various

John Martellaro writes: "Apple has no real corporate interest in the gaming community and does not see computer games as a path to success or a better image for Apple. That's not to say that some parts of Apple don't enjoy games and their promotion. But the reality is that Apple has struggled for a long time to avoid the perception that Macs are toys, and so their principle emphasis is on science, small business, education, and the creative arts. All very grownup stuff. If a market doesn't appear on Apple's main page tab, you can be sure it's a secondary market."