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Brand appeal keeps iPod sales surging

Posted in: iPod

Apple's iPod line has gone months without an update. It's been nearly a year since the portable music player added new capabilities, such as the ability to play video, or appeared in a new form factor, like the slimmed-down nano. In the rapid-fire world of technology toys, that's usually the sign of a product line that's gotten long in the tooth. And yet, iPods continue to fly off the shelves just as fast as Apple can make them.